SEO and Digital Marketing Specialist – Website Optimization & Lead Generation Expert

Company Overview

Founded in 2022 and headquartered in the Cayman Islands, Toobit is a next‑generation cryptocurrency exchange built on a foundation of innovation, security, and user empowerment. The platform simplifies crypto asset management with features like zero-fee instant swaps, a modern UI, AI-driven copy trading, and diverse trading options including spot, futures, and leveraged positions Blockchain Reporter+9GlobeNewswire+9ecole-centrale-hypnose.fr blog+9. Advanced security is central to its design: multi‑layer encryption, cold storage, Proof of Reserves, AI-powered surveillance, and regular audits ensure reliable protection for users CoinMarketCap+3coinsurges.com+3ecole-centrale-hypnose.fr blog+3.

Toobit prioritizes customer focus by delivering fast account setup, responsive 24/7 support, intuitive interfaces tailored for both new and experienced traders, and global-language accessibility . Sustainability is pursued through efficient remote operations, reducing infrastructure needs and minimizing environmental impact across its multinational, decentralized team.

The company’s core values—transparency, integrity, adaptability, and community engagement—are evidenced through its Proof of Reserves transparency, active community updates, global regional expansion, and influence-driven growth coinsurges.com+5ecole-centrale-hypnose.fr blog+5CoinMarketCap+5CoinMarketCap+1ecole-centrale-hypnose.fr blog+1.


Current Remote Job Openings (Accessible from Jaffna)

Job TitleDepartmentSalary Range (LKR/month)
Front-End Engineer (React/TypeScript)Product Development400,000 – 550,000
Back-End Developer (Go/Java/C#)Trading Engine450,000 – 600,000
Smart Contract Developer (Solidity)Blockchain Dev500,000 – 700,000
Risk & Compliance AnalystOperations & Compliance300,000 – 450,000
UX/Product DesignerPlatform Experience350,000 – 500,000

Job Title: SEO Specialist
Location: Remote
Job Type: Full-time


Job Description:

We are seeking an enthusiastic and detail-oriented SEO Specialist to join our digital marketing team. In this role, you will take ownership of both on-page and off-page SEO strategies to drive organic traffic and improve our search engine rankings. You’ll collaborate closely with content creators and marketing teams to ensure our digital presence is fully optimized. Additional support across digital marketing tasks will be expected on a flexible basis.


Key Responsibilities:

SEO Focus (Primary Duties):

  • Plan and execute comprehensive SEO strategies (on-page and off-page).
  • Conduct keyword research and optimize content structure, metadata, and URLs.
  • Collaborate with writers to produce SEO-optimized web content and landing pages.
  • Monitor site performance using tools like Google Search Console, Ahrefs, and SEMrush.
  • Track, analyze, and report on SEO metrics with actionable insights.

Additional Marketing Support (As Needed):

  • Assist in social media marketing, community engagement, and partnerships.
  • Help draft PR content and support brand awareness efforts.
  • Contribute to data gathering and research for marketing campaigns.

Requirements:

  • 1+ years of hands-on SEO experience (independent projects are a plus).
  • Solid understanding of search engine algorithms and ranking signals.
  • Proficiency with SEO tools (Google Analytics, GSC, Ahrefs, SEMrush, etc.).
  • Good content evaluation and optimization skills.
  • Self-motivated with strong analytical and communication abilities.
  • Comfortable working remotely and in cross-functional teams.

Preferred Qualifications:

  • Experience in Web3 or financial content SEO.
  • Familiarity with technical SEO (HTML, structured data, page speed, etc.).
  • International SEO exposure and documentation literacy.
  • Bilingual proficiency in Mandarin and English is a plus.

Advanced Summary Table:

CategoryDetails
Job TitleSEO Specialist
LocationRemote
Job TypeFull-time
Experience Required1+ years in SEO
Core SkillsSEO strategy, keyword research, analytics tools
SEO ToolsGSC, GA, SEMrush, Ahrefs
Additional SkillsPR support, digital marketing, content collaboration
Preferred IndustryWeb3, financial websites
LanguagesEnglish (required), Mandarin (preferred)
Team StructureCross-functional, remote

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