Sales Executive – Full-Time Role in Product Promotion and Lead Conversion

Job Title: Sales Executive – FMCG Brands (Retail Sector)
Company: Cargills (Ceylon) PLC
Location: Southern, Western & Sabaragamuwa Regions (Sri Lanka)

Job Description:
Cargills, a key player in Sri Lanka’s economy with over 180 years of heritage, is seeking a passionate and results-driven Sales Executive to represent our FMCG brands in the retail sector. You will be responsible for driving product visibility and sales in Cargills Food City outlets across assigned regions, maintaining strong relationships with outlet teams, and ensuring compliance with brand standards and company policies.

Key Responsibilities:

  • Implement and maintain in-store displays according to brand planograms.
  • Drive sales growth by meeting and exceeding set targets.
  • Use Point-of-Sale Materials (POSM) effectively to enhance product visibility.
  • Collaborate with outlet managers and category heads to ensure product availability.
  • Monitor market trends, competitor actions, and customer preferences.
  • Submit regular performance reports and market updates.
  • Ensure adherence to company policies and ethical standards.
  • Perform other duties as assigned by management.

Candidate Requirements:

  • Professional qualification from SLIM or a relevant higher national diploma preferred.
  • At least 2 years of experience in Modern Trade sales, ideally in FMCG or food industry.
  • Strong communication skills in Sinhala and English; Tamil is a plus.
  • Competent in MS Office and Microsoft 365.
  • Excellent negotiation, pitching, and interpersonal abilities.
  • Analytical thinking with decision-making confidence.
  • Target-oriented and adaptable to dynamic work environments.
  • Willing to travel extensively across assigned regions.
  • Committed to the values of customer focus, accountability, respect, innovation, sustainability, and national service.

Summary Table

CategoryDetails
Job TitleSales Executive – FMCG Brands (Retail Sector)
CompanyCargills (Ceylon) PLC
LocationSouthern, Western & Sabaragamuwa Regions (Sri Lanka)
IndustryFMCG / Retail
Experience RequiredMinimum 2 years in Modern Trade or FMCG Sales
EducationSLIM or related diploma qualification preferred
LanguagesSinhala, English (Tamil is a plus)
Skills NeededSales, Communication, Negotiation, MS Office, Market Analysis
Travel RequirementYes – Frequent travel across assigned regions
Key Focus AreasDisplay Management, Sales Growth, Relationship Building, Market Monitoring
Job TypeFull-time
Values AlignmentCustomer-Centric, Responsible, Innovative, Nation-Focused

Company Overview – Cargills (Ceylon) PLC, Galle

Cargills (Ceylon) PLC is a leading Sri Lankan conglomerate with a strong presence in Galle and across the island. With a heritage that spans over 180 years, Cargills has evolved into a trusted name in retail, food manufacturing, banking, and hospitality. The company’s drive for innovation is reflected in its modern retail formats, digital banking initiatives, and state-of-the-art manufacturing facilities that bring affordable, quality products to the Sri Lankan market.

Cargills maintains a strong customer focus, delivering value through consistent quality, competitive pricing, and convenient access via its extensive network of Food City outlets, restaurants, and financial services. The company has built long-standing trust with its customers by responding to local needs with speed, empathy, and reliability.

Sustainability is embedded in the company’s strategy through inclusive sourcing from small-scale farmers, community investment, environmentally responsible practices, and continuous improvements in supply chain efficiency.

Cargills is guided by values of integrity, innovation, inclusiveness, and accountability. These principles support its mission to uplift communities while delivering value to customers and stakeholders alike. Its operations in Galle contribute to regional development through job creation, infrastructure, and market access.


Current Job Openings – Cargills (Ceylon) PLC – Galle Region

Job TitleLocationMonthly Salary (LKR)
Retail Sales AssistantGalle50,000 – 65,000
CashierGalle50,000 – 70,000
Assistant Store ManagerGalle70,000 – 100,000
Delivery AssociateGalle45,000 – 60,000
Customer Relations OfficerGalle60,000 – 85,000

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